– Comprehensive marketing assessment
– Storytelling: copywriting, photography, video, graphic design, animation, conducting research & interviews
– Marketing strategy: objectives, audience, strategies & tactics, budgeting
– Marketing communications: direct mail, e-blasts, newsletters, case statements, annual reports, brochures, invitations, ads, signage, promotional items, and more
– Website management: design & layout, content creation, form building
– Social media & digital advertising: strategy, content creation, paid/organic ads, influencer relations
– CRM/analytics: tracking & reporting of campaigns, SEO, website traffic, social/digital media, Google Alerts
– Customer experience: engagement strategies, measuring satisfaction
– Market research: surveying, predictive modeling/AI, online focus groups, defining audience personas, geographic analysis, peer benchmarking